STATE OF PLAY
A leading aerospace and defense client sought support for an “always on” campaign to communicate the benefits of its programs to key members of Congress with decision-making power. The client also desired to engage trusted third parties to assist with reputation building, particularly around inflection points in Congress, to improve policy outcomes that could impact business objectives.
ACTION
Narrative coordinated with the client, providing strategic earned media support and recommendations. Our team pitched and placed opinion pieces and media stories in local, state, regional, and industry outlets, successfully connecting the impact of national aerospace and defense programs to communities nationwide. Additionally, our team developed a network of grassroots advocates in several states, leveraging these voices to amplify the company’s core messaging, good work, and track record of success.
IMPACT
Our ongoing work has proven successful, and Narrative has secured over 250 op-ed placements nationally and in 20+ states, including:
